Intel throws in the towel and give up to become one of the major players in the smartphone market with its mobile-optimized Atom processors.
On smartphone market competition is extremely tough-not only for all the manufacturers of the phones, but also for the manufacturers of each of the components for these.
Intel, which has long dominated on the pc market, has for many years sought to further expand on its successful portfolio of PC processors to smaller, more power-saving x 86-based processors. The manufacturer, however, came too late to the market and were slow to adapt to the new type of processors.
It has cost dearly, where Intel, despite many billions in investments have failed to give special giant Qualcomm, Samsung and MediaTek, but also very competitive. These have been well addressed in the market with their ARM processors for all top models with processor series Snapdragon, Exynos and Helio.
Dropping the smartphone optimized Atom Processors
Now tells Intel’s Director, Aicha Evans, to the website Anandtech, the it giant withdraws from smartphone market instead to focus on other areas such as data centers, Internet of Things (IOT), memory and the so-called Field-Programmable Gate Table (FPGT). The focus will also be on cable as well as Wi-Fi networks-among other things, in the form of 5 g network, it sounds.
In other words, this means that Intel’s two upcoming projects, Broxton and SoFIA, is discarded. It was otherwise plan to Intel – in cooperation with chip manufacturers Rock chip and Infineon – should launch two different price-friendly Nuclear-mobile processors to compete with Qualcomm and MediaTek, but it will not happen.
However, there is not necessarily a permanent exit for Intel. After all, the company has announced its – perhaps – last priced Atom processor for only a two weeks ago under the name Apollo Lake.