The shoe brands are also connected objects. New Balance was present at these 2016 and took the opportunity to unveil his new connected product in partnership with Intel. And contrary to what one might believe it is not ankle but on the wrist. Designed for athletes looking for performance, the Smartwatch is different from the other smart watches.
Present in the immense alleys of the Consumer Electronics Show , New Balance has made his connect coming out. After have formalized the creation of a new branch ‘ NB Digital Sport ‘ aimed at improving the performance of athletes, New Balance unveiled in the wake of its first connected object. If the brand has not yet decided to get out a pair of shoes 2.0, she has already designed a smart watch for sports clientele.
Developed in partnership with the giant Intel, this 100% American Smartwatch will have many forward-looking features athletic performance and the followed by athletes. This smart watch who inaugurated the ‘Digital Sport’ platform will aim first to demonstrate that the IoT goes in the direction of improving sports performance to establish the record of tomorrow.
A Tool Designed For the Performers
According to timedictionary, this watch is useful for runners, especially for his analyses of course by GPS, its advice given during the race, but also for the music it broadcasts without having to resort to the smartphone. The smartwatch will be equipped withmeasurement tools such as an accelerometer, a heart rate sensor, a barometer, a skin temperature sensor, needed to assess the level of fatigue of its user.
“Designed for runners by runners, the New Balance Smartwatch can follow the routes of athletes via GPS, but also make them listen to their favorite music tracks. All without smartphone”said the Director of New Balance, Rob DeMartini.
Data Collected and Shared
Many features available under theAndroid Wear. Furthermore, the brand American to also announced to create a new platform called ‘ New Balance Run Club “. A place of exchange of data where each user can connect to analyze his performance and compare detailed their performance tracking. All is gathered by the GPS Strava software.
Achievable performance thanks to the processor Atom Z34XX provided by Intel. New Balance should in future work on other interconnected objects/clothing, always in order to optimize monitoring of the performance of amateur sports and top athletes.
Brian Krzanich, Director General of Intel Corporation said “looking forward to seeing how our collaboration with New Balance and deep intelligence in the running experience can unlock the potential of the riders all over the world.
Release Date For the Summer 2016
Aware of the technological switch operated by the sport community, New Balance is one of the few brands of international reference to project into the future designed by the consequent expansion of the Internet of connected objects.
However, and despite all its new innovations, the New Balance Smartwatch has yet to differentiate themselves from the competition that already offers similar products such as Runtastic Moment. But one thing is certain, the American brand has already attacked his shift to digital to advance the sport of the future. Summer 2016 – to the release of its first watch connected – we will know if the latter has been successfully negotiated.