Category Archives: Glossaries

Morocco History

Morocco – national flag The flag was officially adopted in 1915, when the French placed the seal of the green Solomon (a pentagram) in the otherwise completely red flag. The color red had been the color of the ruling dynasty for more than 300 years. Countryaah: What does the flag of Morocco look like? Follow… Read More »

Peru History

Peru – national flag The flag was officially adopted in 1825. The choice of the red and white colors is believed to be inspired by an event in 1820 during the independence struggle with Spain, where a flock of birds with white bows and red wings flew over the freedom hero José de San Martín’s… Read More »

Russia History

Russia (National Flag) The old Russian tricolor, created by Tsar Peter the Great in 1699, was abolished in 1917, but was officially reintroduced in 1991. The colors come from the Dutch flag, which the Tsar saw on a trip to Western Europe. They were later associated with Moscow’s city coat of arms, which contains the… Read More »

Introduction to United Nations

The countries that founded the United Nations in 1945, the UN, drew up guidelines for a powerful world organization that would not only “save future generations from the scourge of war” but also provide a platform for countries’ cooperation on economic and social issues. Many of the great visions proved far more difficult to fulfill… Read More »

What is Artificial Intelligence?

Artificial intelligence (AI) is a branch of computer science that deals with the automation of intelligent behavior and machine learning. Artificial intelligence attempts to simulate human thinking using self-learning computer programs. AI is already widely used in business. Artificial intelligence: definition The term ” artificial intelligence ” is difficult to describe because there is no… Read More »

What is an impression?

The impression is a measure of the success control of online content. In the broadest sense, the term refers to the user’s visual contact with an online element. The focus is on the visual display of the content, which occurs, for example, when a person is shown a URL to a website in the search… Read More »

What is an index?

An “ index ” is generally an ordered directory, also a register, in a reference work (e.g. lexicon, telephone books, etc..). The so-called “ Google Index ” is the entirety of all websites recognized, ie crawled, and stored (= indexed) by Google. The SERPs are filled exclusively with pages from the index – a page… Read More »

What is a link?

A “ hyperlink ”, abbreviated to “ link ”, or backlink, connects one document with another. “Document” is usually understood to mean a website. Videos, PDFs, or other formats are also referred to as documents. The logical connection is that of the cross-reference in the literature, with the difference that this must be searched for… Read More »

Japan Economy

The prodigious development of the Japanese economy began in 1868, with the advent of the Meiji (Illuminated Government), which, by overthrowing the pre-existing feudal regime, gave a concrete response to the increasingly pressing demands of a new bourgeoisie, first mercantile then entrepreneurial, and at the same time a real solution for the now unsustainable situation… Read More »

What is a link text?

Definition: A link text is a clickable piece of text within an HTML document. It refers to a destination address in the Internet or a resource, such as a file without listing it directly. According to ELECTRONICSENCYCLOPEDIA, the link text is also known as anchor text, which comes from the English term “anchor text”. As… Read More »

What are indexed websites?

According to TOPBBACOLLEGES, those pages of a website that have been included in the database and thus in the index of a search engine are indexed. As a result, indexed websites are a prerequisite for being found online using search engine results lists. In order for web pages to be included in the index of… Read More »

What is information retrieval?

Literally translated, information retrieval means the recovery of information. According to the definition, information retrieval refers to a process in which, on the basis of an information request, the information that matches the information request is selected from a large unstructured database. According to SPORTINGOLOGY, information retrieval is one of the central tasks of a… Read More »

What is link exchange?

The term link exchange means that two or more websites link to each other. This is a strategic exchange deal in the off-page area of ​​search engine optimization. A website also receives a link from this to its own website for linking to a topic-relevant page. Both sides benefit from this exchange. Link exchange gives… Read More »

What is jappy?

Jappy is a German social network that was founded in 2001 and is one of the most popular platforms in Germany. In 2008, Jappy had one million active users. At first, Jappy concentrated exclusively on the German-speaking area, after which there was also an English-language version of the platform for a short time in 2011.… Read More »

What is the local rank?

According to DEFINITIONEXPLORER, LocalRank is a ranking algorithm patented by Google. It is used for the local reassessment of normal search results by the algorithm evaluating the networking of topic-related pages in the ranking. In connection with the PageRank, an algorithm that analyzes the link structure of a website, the relevance of search result pages… Read More »

What is a keyword?

A keyword, also search term, catchphrase, key word, or key word, generally designates a term entered in the search mask of a search engine. This keyword is then treated by the search engines using their search algorithms and compared with the respective index. The user then receives a search results page (SERP) that lists the… Read More »

What is a localhost?

The localhost, also known as the “loopback address”, is used to establish an IP connection or a call to a local computer. The loopback address is typically used in the context of networks and provides a means for a user to check the IP stack. The IP address is used to communicate with another computer… Read More »

What is keyword research?

As a keyword research or keyword analysis refers to the search for meaningful keywords, to a landing page (website should be optimized) or an entire domain. The aim is to rank in the SERPs for the right keywords and keyword combinations in order to get traffic to the page. Keyword research for Google is the… Read More »

What do LSI and LSO mean?

With the Latent Semantic Indexing (LSI) method, websites are indexed according to their subject area and not according to a specific keyword. Search engines try, for example, to find documents or websites that deal with the topic of house building, even if the word house building itself is not explicitly mentioned there. With the help… Read More »

What is keyword stuffing?

Keyword stuffing generally refers to the excessive use of keywords on a page with the aim of improving the ranking of the page for that keyword. This technique worked until around the beginning of 2000. With this tactic, it was often common to include keywords as “hidden text” on the page: Keywords were implemented in… Read More »

What is a meta search engine?

By definition, meta search engines are search engines that do not have their own database. They forward their users’ search queries to other search engines and use them to create their own result lists. Meta searchers, as these search engines are also called, therefore do not have their own search engine index. Instead, they fall… Read More »

What is Keyword Tool?

The best keyword tools: research & analysis Meaningful keyword research should be part of every online marketing strategy. To do this, you should do thorough research, empathize with the potential customers and check your own guesses with a keyword tool. By definition, a keyword tool is a program that helps with keyword research. According to… Read More »

What are meta tags?

You can use meta tags to convey information about your website to a search engine. The meta tags can be found in the header of an HTML document and are not visible to visitors to your website. They can contain information such as content, publisher, author, and copyright. A comprehensive definition of meta tags as… Read More »

What is mobile marketing?

Under M obile marketing refers to all measures of marketing that a representation in the mobile online area targeted. This can be responsive websites for tablets and smartphones . But apps or special adjustments in the area of messaging – such as push notifications or SMS, are also part of this discipline. What are the… Read More »

What are mobile websites?

There are four basic options for adapting a website for mobile devices such as smartphones or tablets. Responsive design is probably the most popular and widespread solution. In specific individual cases, however, another route may be more useful. Responsive web design According to ESHAOXING, the website is written in HTML or CSS code that automatically… Read More »

What is a mockup?

A mockup is a visualization option of the later real product or in the digital area of a website, shop or app. Such mock-up demonstration models are shown at trade fairs or in presentations that already have some functions or can be properly operated, but it is only a model or prototype not the original… Read More »

What does NoFollow mean?

If a link or a document is given the attribute rel = ”nofollow” or content = ”nofollow” (for entire documents), Google will not follow the link or the links on the document. This has an impact on the link juice. The attributes “follow” and “nofollow” were introduced by Google in 2005 to give webmasters the… Read More »

What are OnPage and OffPage Optimizations?

What is OnPage Optimization? The term OnPage optimization is understood to mean the implementation of content, structural and technical measures on a website that are intended to result in this page achieving a better ranking in the search results. What does OnPage Optimization mean? Which optimization areas are there? An OnPage optimization, also called OnSite… Read More »

What is the Open Directory Project (ODP)?

The Open Directory Project, also known as DMOZ, is a multilingual directory of websites. By its own account, DMOZ is the largest human-edited international web directory, with millions of entries in hundreds of thousands of categories. Editors (ODP editors) enter the websites manually in the directory. The ODP and its data are freely available to… Read More »

What is organic listing?

Under Organic Listing are organic search results to understand by search engines. The organic search results list websites that have been recorded, rated and indexed by the search engine crawlers. The counterpart to the organic listing is the paid listing, which allocates paid ad spaces (Google Ads). The following definition of organic listing provides more… Read More »